Privacy Policy

Last updated: October 20, 2026

1. Introduction

At PetVitale, we take your privacy seriously. PetVitale is operated by Brainfy AI Inc. ("we", "us"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use the PetVitale website at petvitale.com and the PetVitale apps for iOS and Android. Please read this policy carefully.

2. Information We Collect

2.1 Information You Provide

When you create an account and use PetVitale, you may provide us with:

  • Account Information: Email address, password, and account preferences
  • Pet Information: Pet names, types, breeds, dates of birth, medical conditions, and other pet-related data
  • Health Records: Vaccination records, prescriptions, lab results, vet visit notes, and uploaded documents
  • Payment Information: On the website, billing details are processed by Stripe. In the iOS and Android apps, subscriptions are purchased through the Apple App Store or Google Play and managed through RevenueCat. We receive the subscription status, not your card number.
  • Photos and Documents: Pet photos and vet documents you choose to upload
  • Communications: Messages you send to support or feedback you provide

2.2 Automatically Collected Information

When you use our service, we automatically collect:

  • Usage Data: Pages visited, features used, time spent, and interactions with the service
  • Device Information: Browser type, operating system, IP address, and device identifiers
  • Cookies: Small data files stored on your device for authentication and preferences

2.3 Mobile App Permissions

  • Camera: Used only when you choose to photograph a vet document or a pet photo.
  • Photo library (iOS): Opened only when you choose a photo or document to add.
  • Network access: Needed to sync your account.

The apps do not use your location, do not show ads, and do not track you across other companies' apps or websites. Website usage analytics (Google Analytics) are not included in the mobile apps.

2.4 AI Features

PetVitale AI features use third-party AI services. Before the AI assistant or document scan sends any of your pet's information, the app asks for your permission. You can withdraw it at any time in Settings.

  • AI health assistant and document scan (OpenAI): We send your question and, if you leave pet profiles on, each pet's name, species, breed, date of birth, weight, allergies and medications. For a document scan, we send the photo you choose. Your email address and account name are not sent.
  • Website help assistant (Anthropic): On our public website, the questions you type into the help assistant are sent to Anthropic to generate an answer. It does not access your account or pet records.

These providers process the data to produce a response for you. AI answers are general information and are not a substitute for advice from your veterinarian.

3. How We Use Your Information

We use the information we collect to:

  • Provide, maintain, and improve the PetVitale service
  • Create and manage your account
  • Store and organize your pet health records
  • Send reminders for vaccinations, medications, and appointments
  • Process payments and manage subscriptions
  • Respond to your inquiries and provide customer support
  • Send service updates, security alerts, and administrative messages
  • Analyze usage patterns to improve our service
  • Detect and prevent fraud, abuse, and security issues
  • Comply with legal obligations

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

  • With Your Consent: When you explicitly authorize us to share information (e.g., with a veterinary clinic)
  • Service Providers: Companies that help us provide the service: Supabase (database, sign-in and file storage), Vercel (website hosting), Stripe (website payments), Apple, Google and RevenueCat (in-app subscriptions), Resend (email delivery), OpenAI and Anthropic (AI features, see section 2.4), and Google Analytics (website usage analytics)
  • Legal Requirements: When required by law, court order, or government request
  • Business Transfers: In connection with a merger, acquisition, or sale of assets
  • Protection of Rights: To protect our rights, privacy, safety, or property, or that of our users

5. Data Security

We implement appropriate technical and organizational security measures to protect your information:

  • Encryption of data in transit and at rest using industry-standard protocols
  • Secure cloud infrastructure with regular security audits
  • Access controls limiting employee access to personal data
  • Regular security assessments and vulnerability testing
  • Secure payment processing through PCI-compliant providers

However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Your Privacy Rights

Depending on your location, you may have the following rights:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information
  • Portability: Receive your data in a structured, commonly used format
  • Objection: Object to certain processing of your information
  • Restriction: Request restriction of processing your information
  • Withdraw Consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us at support@petvitale.com.

7. Data Retention

We retain your personal information for as long as necessary to:

  • Provide you with the PetVitale service
  • Comply with legal obligations
  • Resolve disputes and enforce agreements

You can delete your account at any time in the app (Settings, then Delete account) or by following the steps at petvitale.com/account-deletion. When you delete your account, we will delete or anonymize your personal information within 30 days, except where we are required to retain it for legal or regulatory purposes. Deleting your account does not cancel an App Store or Google Play subscription; cancel it in your device's subscription settings.

8. Children's Privacy

PetVitale is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. We take appropriate safeguards to ensure your information receives adequate protection.

10. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Keep you logged in
  • Remember your preferences
  • Understand how you use the service
  • Improve the user experience

You can control cookies through your browser settings, but disabling cookies may limit your ability to use certain features.

11. Third-Party Services

Our service may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of the service after changes constitutes acceptance of the updated policy.

13. Contact Us

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us:

Email: support@petvitale.com
Operator: Brainfy AI Inc.
Website: https://petvitale.com

Your California Privacy Rights: California residents have specific rights under the California Consumer Privacy Act (CCPA). For more information, please contact us at support@petvitale.com.

GDPR Compliance: For users in the European Economic Area (EEA), we comply with the General Data Protection Regulation (GDPR). You have the right to lodge a complaint with your local data protection authority.